Whisky Point is a resort in Arugam Bay, Sri Lanka, born from a vision of tropical living shaped by surf culture, design, and simplicity. Set between the ocean and the landscape, the resort offers an experience defined by rhythm, ease, and a strong sense of place.
2024
CREATIVE DIRECTOR
CONTENT CREATION
SOCIAL MEDIA
The challenge was to develop a content strategy that captured this laid-back yet refined atmosphere, translating the experience of the resort into a consistent and recognizable digital presence.
We defined a cohesive social media language rooted in island living and surf culture, shaping both visuals and storytelling to reflect a relaxed, aspirational lifestyle. Through carefully curated imagery and tone, the content balances spontaneity with intention, always grounded in authenticity.
The result is a digital narrative that extends the spirit of Whisky Point beyond the physical space, building connection and desire through calm, evocative storytelling.
Whisky Point is a resort in Arugam Bay, Sri Lanka, born from a vision of tropical living shaped by surf culture, design, and simplicity. Set between the ocean and the landscape, the resort offers an experience defined by rhythm, ease, and a strong sense of place.
2024
CREATIVE DIRECTOR
CONTENT CREATION
SOCIAL MEDIA
The challenge was to develop a content strategy that captured this laid-back yet refined atmosphere, translating the experience of the resort into a consistent and recognizable digital presence.
We defined a cohesive social media language rooted in island living and surf culture, shaping both visuals and storytelling to reflect a relaxed, aspirational lifestyle. Through carefully curated imagery and tone, the content balances spontaneity with intention, always grounded in authenticity.
The result is a digital narrative that extends the spirit of Whisky Point beyond the physical space, building connection and desire through calm, evocative storytelling.
Whisky Point is a resort in Arugam Bay, Sri Lanka, born from a vision of tropical living shaped by surf culture, design, and simplicity. Set between the ocean and the landscape, the resort offers an experience defined by rhythm, ease, and a strong sense of place.
2024
CREATIVE DIRECTOR
CONTENT CREATION
SOCIAL MEDIA
The challenge was to develop a content strategy that captured this laid-back yet refined atmosphere, translating the experience of the resort into a consistent and recognizable digital presence.
We defined a cohesive social media language rooted in island living and surf culture, shaping both visuals and storytelling to reflect a relaxed, aspirational lifestyle. Through carefully curated imagery and tone, the content balances spontaneity with intention, always grounded in authenticity.
The result is a digital narrative that extends the spirit of Whisky Point beyond the physical space, building connection and desire through calm, evocative storytelling.